Analog Mechanical
In a tough skilled trades market, Analog Mechanical partnered with VimyHR to strengthen their employer brand, leadership, and people practices, building a more engaged, resilient team from the ground up.
Overview
In Alberta’s competitive skilled trades market, attracting and retaining talent is harder than ever. With job postings everywhere and candidates in high demand, companies need more than technical excellence; they need a strong employer brand, smart people practices, and confident leadership.
Analog Mechanical recognized this challenge and partnered with VIMY HR to take a more strategic, people-first approach to HR. From talent attraction and onboarding to leadership coaching and compensation planning, our work together helped build a more engaged, high-performing, and resilient team.
01. Attracting Top Talent with a Strong EVP
The Challenge:
Analog was hiring in a crowded market where skilled tradespeople are in high demand. Their job postings didn’t reflect their values, team culture, or what truly made them different, which meant they were missing out on top candidates.
What We Did:
We started by uncovering what current employees loved about working at Analog. Through interviews, surveys, and informal feedback, we identified the key themes that defined their culture, things like loyalty, growth opportunities, team-first mentality, and strong leadership.
This informed the creation of a clear and authentic Employee Value Proposition (EVP) that spoke directly to the kind of candidates they wanted to attract. Then we brought it to life through:
Refreshed job descriptions written in plain language and aligned with their brand
Employee testimonials highlighting real experiences, not just corporate-speak
A consistent, compelling message across all hiring touchpoints
The Impact:
✔ Quality of applicants improved significantly
✔ An Organizational Structure was formed to prepare for the growth and to support a results focused team
✔ Key hires made in competitive roles like foremen and trades leads
✔ Increased brand recognition and candidate engagement
Want to stand out in a competitive labour market? Let’s talk.
02. Turning Onboarding into a Retention Tool
The Challenge:
New hires were coming into the company with energy and excitement, but without a structured onboarding experience, they often felt unsure about expectations and next steps. This was leading to slower ramp-up times and missed opportunities to build early engagement.
What We Did:
We redesigned the entire onboarding process to make it smooth, consistent, and welcoming for every new team member. This included:
A tailored employee handbook covering expectations, safety, values, and policies
A structured 30/60/90-day check-in process for managers to connect and support new hires
A Job/Training Matrix showing clearly what skills were required, how they’d be developed, and how employees could grow within the company
We also trained managers to deliver onboarding in a way that felt supportive rather than transactional.
The Impact:
✔ Onboarding became consistent and easy to manage
✔ New hires hit the ground running faster
✔ Risk of early turnover and compliance issues was reduced
✔ Employee engagement improved from day one
Is your onboarding setting your people up for success? Let’s improve it.
03. Coaching Leaders to Build High-Performing Teams
The Challenge:
Many leaders at Analog Mechanical were promoted from within, which is a great sign of growth, but they hadn’t received formal leadership training. As a result, communication gaps, unclear expectations, and people management challenges were impacting productivity and team morale.
What We Did:
We provided one-on-one leadership coaching tailored to each leader’s strengths and challenges. We focused on building:
Effective communication habits
Clear accountability structures
Confidence in handling conflict and feedback
Time management and team motivation skills
We also developed a Supervisor Guide as a practical, go-to resource for daily leadership tasks, performance conversations, and team building.
The Impact:
✔ Leaders felt more confident and capable in their roles
✔ Communication improved across teams and departments
✔ Accountability increased, leading to better project execution
✔ Leadership became a visible strength within the company
Ready to turn managers into leaders? Let’s get started.
04. Aligning Pay and Performance
The Challenge:
Analog wanted to reward strong performance and loyalty, but didn’t have a clear strategy for how pay, bonuses, or advancement opportunities were structured. This created uncertainty among team members and made it harder to compete for top talent.
What We Did:
We conducted a compensation review to understand how Analog’s pay compared to market standards in Alberta’s trades sector. Then we built out a more motivating and transparent compensation structure that included:
Signing and referral bonuses to support ongoing hiring needs
A structured Education Assistance Program to support growth and retention
Safety Rewards initiatives to recognize and reinforce safe practices on-site
We also introduced tools and processes to help leaders talk about pay and performance with clarity and confidence.
The Impact:
✔ Employees understood how they could grow and be rewarded
✔ Compensation became a competitive advantage in recruitment
✔ Trust in pay fairness and leadership transparency improved
Let’s make your pay strategy work as hard as your team does. Book a chat.
The Results
By aligning people, processes, and culture, Analog Mechanical created a stronger foundation for long-term success. They’re no longer just filling roles, they’re building a workplace where great people want to stay, grow, and lead.
Our partnership helped them:
Improve hiring results and employer brand visibility
Reduce onboarding friction and improve early engagement
Elevate leadership performance and communication
Build a fair, motivating, and competitive pay structure
Let’s Build a People-First Business, Together
Whether you're trying to attract top talent, strengthen your leadership team, or build systems that support your growth, we can help.
We bring the structure, strategy, and support to help Alberta businesses lead with confidence and clarity, while putting people at the heart of every decision.
Want to see what’s possible? Let’s talk about how we can help your business grow, the right way.